My Journey At The Nuclear Brink

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My Journey at the Nuclear Brink

My Journey at the Nuclear Brink
  • Author : William Perry
  • Publisher :
  • Release Date :2015-11-11
  • Total pages :276
  • ISBN : 0804797145
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Summary : My Journey at the Nuclear Brink is a continuation of William J. Perry's efforts to keep the world safe from a nuclear catastrophe. It tells the story of his coming of age in the nuclear era, his role in trying to shape and contain it, and how his thinking has changed about the threat these weapons pose. In a remarkable career, Perry has dealt firsthand with the changing nuclear threat. Decades of experience and special access to top-secret knowledge of strategic nuclear options have given Perry a unique, and chilling, vantage point from which to conclude that nuclear weapons endanger our security rather than securing it. This book traces his thought process as he journeys from the Cuban Missile Crisis, to crafting a defense strategy in the Carter Administration to offset the Soviets' numeric superiority in conventional forces, to presiding over the dismantling of more than 8,000 nuclear weapons in the Clinton Administration, and to his creation in 2007, with George Shultz, Sam Nunn, and Henry Kissinger, of the Nuclear Security Project to articulate their vision of a world free from nuclear weapons and to lay out the urgent steps needed to reduce nuclear dangers.

My Journey at the Nuclear Brink

My Journey at the Nuclear Brink
  • Author : William Perry
  • Publisher :
  • Release Date :2015-11-11
  • Total pages :276
  • ISBN : 0804797129
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Summary : My Journey at the Nuclear Brink is a continuation of William J. Perry's efforts to keep the world safe from a nuclear catastrophe. It tells the story of his coming of age in the nuclear era, his role in trying to shape and contain it, and how his thinking has changed about the threat these weapons pose. In a remarkable career, Perry has dealt firsthand with the changing nuclear threat. Decades of experience and special access to top-secret knowledge of strategic nuclear options have given Perry a unique, and chilling, vantage point from which to conclude that nuclear weapons endanger our security rather than securing it. This book traces his thought process as he journeys from the Cuban Missile Crisis, to crafting a defense strategy in the Carter Administration to offset the Soviets' numeric superiority in conventional forces, to presiding over the dismantling of more than 8,000 nuclear weapons in the Clinton Administration, and to his creation in 2007, with George Shultz, Sam Nunn, and Henry Kissinger, of the Nuclear Security Project to articulate their vision of a world free from nuclear weapons and to lay out the urgent steps needed to reduce nuclear dangers.

Preventive Defense

Preventive Defense
  • Author : Ashton B. Carter,William J. Perry
  • Publisher :
  • Release Date :2000-09-01
  • Total pages :258
  • ISBN : 9780815791003
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Summary : William J. Perry and Ashton B. Carter, two of the world's foremost defense authorities, draw on their experience as leaders of the U.S. Defense Department to propose a new American security strategy for the twenty-first century. After a century in which aggression had to be defeated in two world wars and then deterred through a prolonged cold war, the authors argue for a strategy centered on prevention. Now that the cold war is over, it is necessary to rethink the risks to U.S. security. The A list--threats to U.S. survival--is empty today. The B list--the two major regional contingencies in the Persian Gulf and on the Korean peninsula that dominate Pentagon planning and budgeting--pose imminent threats to U.S. interests but not to survival. And the C list--such headline-grabbing places as Kosovo, Bosnia, Somalia, Rwanda, and Haiti--includes important contingencies that indirectly affect U.S. security but do not directly threaten U.S. interests. Thus the United States is enjoying a period of unprecedented peace and influence; but foreign policy and defense leaders cannot afford to be complacent. The authors' preventive defense strategy concentrates on the dangers that, if mismanaged, have the potential to grow into true A-list threats to U.S. survival in the next century. These include Weimar Russia: failure to establish a self-respecting place for the new Russia in the post-cold war world, allowing it to descend into chaos, isolation, and aggression as Germany did after World War I; Loose Nukes: failure to reduce and secure the deadly legacy of the cold war--nuclear, chemical, and biological weapons in Russia and the rest of the former Soviet Union; A Rising China Turned Hostile: failure to shape China's rise to Asian superpower status so that it emerges as a partner rather than an adversary; Proliferation: spread of weapons of mass destruction; and Catastrophic Terrorism: increase in the scope and intensity of transnational terrorism.They also argue for better management of the defense establishment so the United States will retain a strong military prepared to cope with all contingencies, deter aggressors, and win a conflict if deterrence fails.

The Case for U.S. Nuclear Weapons in the 21st Century

The Case for U.S. Nuclear Weapons in the 21st Century
  • Author : Brad Roberts
  • Publisher :
  • Release Date :2015-12-09
  • Total pages :352
  • ISBN : 0804797153
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Summary : This book is a counter to the conventional wisdom that the United States can and should do more to reduce both the role of nuclear weapons in its security strategies and the number of weapons in its arsenal. The case against nuclear weapons has been made on many grounds—including historical, political, and moral. But, Brad Roberts argues, it has not so far been informed by the experience of the United States since the Cold War in trying to adapt deterrence to a changed world, and to create the conditions that would allow further significant changes to U.S. nuclear policy and posture. Drawing on the author's experience in the making and implementation of U.S. policy in the Obama administration, this book examines that real world experience and finds important lessons for the disarmament enterprise. Central conclusions of the work are that other nuclear-armed states are not prepared to join the United States in making reductions, and that unilateral steps by the United States to disarm further would be harmful to its interests and those of its allies. The book ultimately argues in favor of patience and persistence in the implementation of a balanced approach to nuclear strategy that encompasses political efforts to reduce nuclear dangers along with military efforts to deter them.

The Doomsday Machine

The Doomsday Machine
  • Author : Daniel Ellsberg
  • Publisher :
  • Release Date :2017-12-05
  • Total pages :432
  • ISBN : 1608196747
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Summary : Shortlisted for the Andrew Carnegie Medal for Excellence in Nonfiction Finalist for The California Book Award in Nonfiction The San Francisco Chronicle's Best of the Year List Foreign Affairs Best Books of the Year In These Times “Best Books of the Year" Huffington Post's Ten Excellent December Books List LitHub's “Five Books Making News This Week” From the legendary whistle-blower who revealed the Pentagon Papers, an eyewitness exposé of the dangers of America's Top Secret, seventy-year-long nuclear policy that continues to this day. Here, for the first time, former high-level defense analyst Daniel Ellsberg reveals his shocking firsthand account of America's nuclear program in the 1960s. From the remotest air bases in the Pacific Command, where he discovered that the authority to initiate use of nuclear weapons was widely delegated, to the secret plans for general nuclear war under Eisenhower, which, if executed, would cause the near-extinction of humanity, Ellsberg shows that the legacy of this most dangerous arms buildup in the history of civilization--and its proposed renewal under the Trump administration--threatens our very survival. No other insider with high-level access has written so candidly of the nuclear strategy of the late Eisenhower and early Kennedy years, and nothing has fundamentally changed since that era. Framed as a memoir--a chronicle of madness in which Ellsberg acknowledges participating--this gripping exposé reads like a thriller and offers feasible steps we can take to dismantle the existing "doomsday machine" and avoid nuclear catastrophe, returning Ellsberg to his role as whistle-blower. The Doomsday Machine is thus a real-life Dr. Strangelove story and an ultimately hopeful--and powerfully important--book about not just our country, but the future of the world.

Atomic Audit

Atomic Audit
  • Author : Stephen I. Schwartz
  • Publisher :
  • Release Date :2011-12-01
  • Total pages :700
  • ISBN : 9780815722946
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Summary : Since 1945, the United States has manufactured and deployed more than 70,000 nuclear weapons to deter and if necessary fight a nuclear war. Some observers believe the absence of a third world war confirms that these weapons were a prudent and cost-effective response to the uncertainty and fear surrounding the Soviet Union's military and political ambitions during the cold war. As early as 1950, nuclear weapons were considered relatively inexpensive— providing "a bigger bang for a buck"—and were thoroughly integrated into U.S. forces on that basis. Yet this assumption was never validated. Indeed, for more than fifty years scant attention has been paid to the enormous costs of this effort—more than $5 trillion thus far—and its short and long-term consequences for the nation. Based on four years of extensive research, Atomic Audit is the first book to document the comprehensive costs of U.S. nuclear weapons, assembling for the first time anywhere the actual and estimated expenditures for the program since its creation in 1940. The authors provide a unique perspective on U.S. nuclear policy and nuclear weapons, tracking their development from the Manhattan Project of World War II to the present day and assessing each aspect of the program, including research, development, testing, and production; deployment; command, control, communications, and intelligence; and defensive measures. They also examine the costs of dismantling nuclear weapons, the management and disposal of large quantities of toxic and radioactive wastes left over from their production, compensation for persons harmed by nuclear weapons activities, nuclear secrecy, and the economic implications of nuclear deterrence. Utilizing archival and newly declassified government documents and data, this richly documented book demonstrates how a variety of factors—the open-ended nature of nuclear deterrence, faulty assumptions about the cost-effectiveness of nuclear weapons, regular misrepresentation of and overreaction to the Soviet threat, the desire to maintain nuclear superiority, bureaucratic and often arbitrary decisions, pork barrel politics, and excessive secrecy—all drove the acquisition of an arsenal far larger than what many contemporary civilian and military leaders deemed necessary. Atomic Audit concludes with recommendations for strengthening atomic accountability and fostering greater public understanding of nuclear weapons programs and policies.

The Brink

The Brink
  • Author : Marc Ambinder
  • Publisher :
  • Release Date :2019-07-30
  • Total pages :400
  • ISBN : 1476760381
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Summary : “An informative and often enthralling book…in the appealing style of Tom Clancy” (Kirkus Reviews) about the 1983 war game that triggered a tense, brittle period of nuclear brinkmanship between the United States and the former Soviet Union. What happened in 1983 to make the Soviet Union so afraid of a potential nuclear strike from the United States that they sent mobile ICBMs (intercontinental ballistic missiles) into the field, placing them on a three-minute alert Marc Ambinder explains the anxious period between the United States and the Soviet Union from 1982 to 1984, with the “Able Archer ’83” war game at the center of the tension. With astonishing and clarifying new details, he recounts the scary series of the close encounters that tested the limits of ordinary humans and powerful leaders alike. Ambinder provides a comprehensive and chilling account of the nuclear command and control process, from intelligence warnings to the composition of the nuclear codes themselves. And he affords glimpses into the secret world of a preemptive electronic attack that scared the Soviet Union into action. Ambinder’s account reads like a thriller, recounting the spy-versus-spy games that kept both countries—and the world—in check. From geopolitics in Moscow and Washington, to sweat-caked soldiers fighting in the trenches of the Cold War, to high-stakes war games across NATO and the Warsaw Pact, “Ambinder’s account of a serious threat of global annihilation…is spellbinding…a masterpiece of recent history” (Publishers Weekly, starred review). The Brink serves as the definitive intelligence, nuclear, and national security history of one of the most precarious times in recent memory and “shows the consequences of nuclear buildups, sometimes-careless language, and nervous leaders. Now, more than ever, those consequences matter” (USA TODAY).

American National Security

American National Security
  • Author : Amos A. Jordan,William Jesse Taylor
  • Publisher :
  • Release Date :1981
  • Total pages :604
  • ISBN :
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Summary : Sikkerhedspolitikkens indhold, dens aktører og processer, kernevåbenstrategi, begrænset krig, revolutionær krig, økonomiske trusler mod den nationale sikkerhed, forskning og udvikling; områder i verden af interesse for USAs sikkerhed.

Danger and Survival

Danger and Survival
  • Author : McGeorge Bundy
  • Publisher :
  • Release Date :1990
  • Total pages :735
  • ISBN :
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Summary : A key player in nuclear confrontations traces the influence of nuclear weapons on politics

Disarming Strangers

Disarming Strangers
  • Author : Leon V. Sigal
  • Publisher :
  • Release Date :1999-07-01
  • Total pages :336
  • ISBN : 9781400822355
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Summary : In June 1994 the United States went to the brink of war with North Korea. With economic sanctions impending, President Bill Clinton approved the dispatch of substantial reinforcements to Korea, and plans were prepared for attacking the North's nuclear weapons complex. The turning point came in an extraordinary private diplomatic initiative by former President Jimmy Carter and others to reverse the dangerous American course and open the way to a diplomatic settlement of the nuclear crisis. Few Americans know the full details behind this story or perhaps realize the devastating impact it could have had on the nation's post-Cold War foreign policy. In this lively and authoritative book, Leon Sigal offers an inside look at how the Korean nuclear crisis originated, escalated, and was ultimately defused. He begins by exploring a web of intelligence failures by the United States and intransigence within South Korea and the International Atomic Energy Agency. Sigal pays particular attention to an American mindset that prefers coercion to cooperation in dealing with aggressive nations. Drawing upon in-depth interviews with policymakers from the countries involved, he discloses the details of the buildup to confrontation, American refusal to engage in diplomatic give-and-take, the Carter mission, and the diplomatic deal of October 1994. In the post-Cold War era, the United States is less willing and able than before to expend unlimited resources abroad; as a result it will need to act less unilaterally and more in concert with other nations. What will become of an American foreign policy that prefers coercion when conciliation is more likely to serve its national interests? Using the events that nearly led the United States into a second Korean War, Sigal explores the need for policy change when it comes to addressing the challenge of nuclear proliferation and avoiding conflict with nations like Russia, Iran, and Iraq. What the Cuban missile crisis was to fifty years of superpower conflict, the North Korean nuclear crisis is to the coming era.

1983

1983
  • Author : Taylor Downing
  • Publisher :
  • Release Date :2018-04-24
  • Total pages :400
  • ISBN : 0306921731
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Summary : A riveting, real-life thriller about 1983--the year tensions between the United States and the Soviet Union nearly brought the world to the point of nuclear Armageddon The year 1983 was an extremely dangerous one--more dangerous than 1962, the year of the Cuban Missile Crisis. In the United States, President Reagan vastly increased defense spending, described the Soviet Union as an "evil empire," and launched the "Star Wars" Strategic Defense Initiative to shield the country from incoming missiles. Seeing all this, Yuri Andropov, the paranoid Soviet leader, became convinced that the US really meant to attack the Soviet Union and he put the KGB on high alert, looking for signs of an imminent nuclear attack. When a Soviet plane shot down a Korean civilian jet, Reagan described it as "a crime against humanity." And Moscow grew increasingly concerned about America's language and behavior. Would they attack? The temperature rose fast. In November the West launched a wargame exercise, codenamed "Abel Archer," that looked to the Soviets like the real thing. With Andropov's finger inching ever closer to the nuclear button, the world was truly on the brink. This is an extraordinary and largely unknown Cold War story of spies and double agents, of missiles being readied, intelligence failures, misunderstandings, and the panic of world leaders. With access to hundreds of astonishing new documents, Taylor Downing tells for the first time the gripping but true story of how near the world came to nuclear war in 1983.

Failed Diplomacy

Failed Diplomacy
  • Author : Charles L. Pritchard
  • Publisher :
  • Release Date :2007-08-01
  • Total pages :228
  • ISBN : 0815772017
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Summary : North Korea's development of nuclear weapons raises fears of nuclear war on the peninsula and the specter of terrorists gaining access to weapons of mass destruction. It also represents a dangerous and disturbing breakdown in U.S. foreign policy. Failed Diplomacy: The Tragic Story of How North Korea Got the Bomb offers an insider's view of what went wrong and allowed this isolated nation—a charter member of the Axis of Evil—to develop nuclear weapons. Charles L. "Jack" Pritchard was intimately involved in developing America's North Korea policy under Presidents Clinton and Bush. Here, he offers an authoritative analysis of recent developments on the Korean peninsula and reveals how the Bush administration's mistakes damaged the prospects of controlling nuclear proliferation. Although multilateral negotiations continue, Pritchard proclaims the Six-Party Talks as a failure. His chronicle begins with the suspicions over North Korea's uranium enrichment program in 2002 that led to the demise of the Clinton-era Agreed Framework. Subsequently, Pyongyang kicked out international monitors and restarted its nuclear weapons program. Pritchard provides a first-hand account of how the Six-Party Talks were initiated and offers a play-by-play account of each round of negotiations, detailing the national interests of the key players—China, Japan, Russia, both Koreas, and the United States. The author believes the failure to prevent Kim Jong Il from "going nuclear" points to the need for a permanent security forum in Northeast Asia that would serve as a formal mechanism for dialogue in the region. Hard-hitting and insightful, Failed Diplomacy offers a stinging critique of the Bush administration's manner and policy in dealing with North Korea. More hopefully, it suggests what can be learned from missed opportunities.

Inside the Five-Sided Box

Inside the Five-Sided Box
  • Author : Ash Carter
  • Publisher :
  • Release Date :2019-06-11
  • Total pages :480
  • ISBN : 1524743933
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Summary : The twenty-fifth Secretary of Defense takes readers behind the scenes to reveal the inner workings of the Pentagon, its vital mission, and what it takes to lead it. The Pentagon is the headquarters of the single largest institution in America: the Department of Defense. The D.O.D. employs millions of Americans. It owns and operates more real estate, and spends more money, than any other entity. It manages the world’s largest and most complex information network and performs more R&D than Apple, Google, and Microsoft combined. Most important, the policies it carries out, in war and peace, impact the security and freedom of billions of people around the globe. Yet to most Americans, the dealings of the D.O.D. are a mystery, and the Pentagon nothing more than an opaque five-sided box that they regard with a mixture of awe and suspicion. In this new book, former Secretary of Defense Ash Carter demystifies the Pentagon and sheds light on all that happens inside one of the nation’s most iconic, and most closely guarded, buildings. Drawn from Carter’s thirty-six years of leadership experience in the D.O.D., this is the essential book for understanding the challenge of defending America in a dangerous world—and imparting a trove of incisive lessons that can guide leaders in any complex organization. In these times of great disruption and danger, the need for Ash Carter’s authoritative and pragmatic account is more urgent than ever.

Treasury's War

Treasury's War
  • Author : Juan Zarate
  • Publisher :
  • Release Date :2013-09-10
  • Total pages :512
  • ISBN : 1610391160
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Summary : For more than a decade, America has been waging a new kind of war against the financial networks of rogue regimes, proliferators, terrorist groups, and criminal syndicates. Juan Zarate, a chief architect of modern financial warfare and a former senior Treasury and White House official, pulls back the curtain on this shadowy world. In this gripping story, he explains in unprecedented detail how a small, dedicated group of officials redefined the Treasury's role and used its unique powers, relationships, and reputation to apply financial pressure against America's enemies. This group unleashed a new brand of financial power—one that leveraged the private sector and banks directly to isolate rogues from the international financial system. By harnessing the forces of globalization and the centrality of the American market and dollar, Treasury developed a new way of undermining America's foes. Treasury and its tools soon became, and remain, critical in the most vital geopolitical challenges facing the United States, including terrorism, nuclear proliferation, and the regimes in Iran, North Korea, and Syria. This book is the definitive account, by an unparalleled expert, of how financial warfare has taken pride of place in American foreign policy and how America's competitors and enemies are now learning to use this type of power themselves. This is the unique story of the United States' financial war campaigns and the contours and uses of financial power, and of the warfare to come.

Misadventures of a Civil War Submarine

Misadventures of a Civil War Submarine
  • Author : James P. Delgado
  • Publisher :
  • Release Date :2012-03-19
  • Total pages :288
  • ISBN : 9781603443814
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Summary : In 2001, while vacationing on Panama’s Pacific coast, maritime archaeologist James P. Delgado came upon the hulk of a mysterious iron vessel, revealed by the ebbing tides in a small cove at Isla San Telmo. Local inquiries proved inconclusive: the wreck was described as everything from a sunken Japanese "suicide" submarine from World War II to a poison-laden "craft of death" that was responsible for the ruin of the pearl beds, decades before. His professional interest fully aroused, Delgado would go on to learn that the wreck was the remains of one of the first successful deep-diving submersibles, built in 1864 by Julius H. Kroehl, an innovator and entrepreneur who initially sought to develop his invention for military use during the Civil War. The craft’s completion coming too late for that conflict, Kroehl subsequently convinced investors that it could be used to harvest pearls from the Pacific beds off Panama, in waters too deep for native pearl divers to reach. In Misadventures of a Civil War Submarine, Delgado chronicles the confluence of technological advancement, entrepreneurial aspiration, American capitalist ambition, and ignorance of the physiological effects of deep diving. As he details the layers of knowledge uncovered by his work both in archival sources and in the field excavation of Kroehl’s ill-fated vessel, Delgado weaves the tangled threads of history into a compelling narrative. This finely crafted saga will fascinate and inform professional archaeologists and researchers, naval historians, students and aficionados of maritime exploration, and interested general readers.

Learning from a Disaster

Learning from a Disaster
  • Author : Scott D. Sagan,Edward D. Blandford
  • Publisher :
  • Release Date :2016-04-06
  • Total pages :232
  • ISBN : 0804797366
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Summary : This book—the culmination of a truly collaborative international and highly interdisciplinary effort—brings together Japanese and American political scientists, nuclear engineers, historians, and physicists to examine the Fukushima accident from a new and broad perspective. It explains the complex interactions between nuclear safety risks (the causes and consequences of accidents) and nuclear security risks (the causes and consequences of sabotage or terrorist attacks), exposing the possible vulnerabilities all countries may have if they fail to learn from this accident. The book further analyzes the lessons of Fukushima in comparative perspective, focusing on the politics of safety and emergency preparedness. It first compares the different policies and procedures adopted by various nuclear facilities in Japan and then discusses the lessons learned—and not learned—after major nuclear accidents and incidents in other countries in the past. The book's editors conclude that learning lessons across nations has proven to be very difficult, and they propose new policies to improve global learning after nuclear accidents or attacks.

The Human Factor

The Human Factor
  • Author : Archie Brown
  • Publisher :
  • Release Date :2020-03-13
  • Total pages :448
  • ISBN : 0190614919
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Summary : In this penetrating analysis of the role of political leadership in the Cold War's ending, Archie Brown shows why the popular view that Western economic and military strength left the Soviet Union with no alternative but to admit defeat is wrong. To understand the significance of the parts played by Mikhail Gorbachev, Ronald Reagan and Margaret Thatcher in East-West relations in the second half of the 1980s, Brown addresses several specific questions: What were the values and assumptions of these leaders, and how did their perceptions evolve? What were the major influences on them? To what extent were they reflecting the views of their own political establishment or challenging them? How important for ending the East-West standoff were their interrelations? Would any of the realistically alternative leaders of their countries at that time have pursued approximately the same policies? The Cold War got colder in the early 1980s and the relationship between the two military superpowers, the USA and the Soviet Union, each of whom had the capacity to annihilate the other, was tense. By the end of the decade, East-West relations had been utterly transformed, with most of the dividing lines - including the division of Europe - removed. Engagement between Gorbachev and Reagan was a crucial part of that process of change. More surprising was Thatcher's role. Regarded by Reagan as his ideological and political soulmate, she formed also a strong and supportive relationship with Gorbachev (beginning three months before he came to power). Promoting Gorbachev in Washington as 'a man to do business with', she became, in the words of her foreign policy adviser Sir Percy Cradock, 'an agent of influence in both directions'.

The General Vs. the President

The General Vs. the President
  • Author : H. W. Brands
  • Publisher :
  • Release Date :2017-10-03
  • Total pages :480
  • ISBN : 1101912170
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Summary : At the height of the Korean War, President Harry S. Truman committed a gaffe that sent shock waves around the world. When asked by a reporter about the possible use of atomic weapons in response to China's entry into the war, Truman replied testily, "The military commander in the field will have charge of the use of the weapons, as he always has." This suggested that General Douglas MacArthur, the willful, fearless, and highly decorated commander of the American and U.N. forces, had his finger on the nuclear trigger. A correction quickly followed, but the damage was done; two visions for America's path forward were clearly in opposition, and one man would have to make way. Truman was one of the most unpopular presidents in American history. Heir to a struggling economy, a ruined Europe, and increasing tension with the Soviet Union, on no issue was the path ahead clear and easy. General MacArthur, by contrast, was incredibly popular, as untouchable as any officer has ever been in America. The lessons he drew from World War II were absolute- appeasement leads to disaster and a showdown with the communists was inevitable--the sooner the better. In the nuclear era, when the Soviets, too, had the bomb, the specter of a catastrophic third World War lurked menacingly close on the horizon. The contest of wills between these two titanic characters unfolds against the turbulent backdrop of a faraway war and terrors conjured at home by Joseph McCarthy. From the drama of Stalin's blockade of West Berlin to the daring landing of MacArthur's forces at Inchon to the shocking entrance of China into the war,The General and the Presidentvividly evokes the making of a new American era. From the Hardcover edition.

On the Beach

On the Beach
  • Author : Nevil Shute
  • Publisher :
  • Release Date :2020-06-23
  • Total pages :302
  • ISBN : 1479451215
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Summary : "On the Beach" is a 1957 post-apocalyptic novel written by British-Australian author Nevil Shute after he emigrated to Australia. The novel details the experiences of a mixed group of people in Melbourne as they await the arrival of deadly radiation spreading towards them from the northern hemisphere following a nuclear war a year previously. As the radiation approaches each person deals with their impending death in different ways.

On the Brink

On the Brink
  • Author : Andi Simon
  • Publisher :
  • Release Date :2016-07-05
  • Total pages :184
  • ISBN : 1626342814
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Summary : Corporate culture and culture change have become the pressing issues of our time. The fast pace of change is attacking companies of all sizes. Leaders are facing the challenges of adapting their organizations to generational changes, the uncertainties of new technologies, shifting client behaviors, and the realization that supply is often stronger than demand. ​And, people just hate to change. They are willfully blind to what is happening all around them. But, the future is, indeed, coming soon, if not today, and change they must. Andi Simon is a corporate anthropologist who has empowered thousands of business leaders to see their companies with fresh eyes, identify their next big ideas, and—most importantly—turn innovative solutions into executable change. In her groundbreaking book, On the Brink: A Fresh Lens to Take Your Business to New Heights, Andi presents her unique methods for harnessing innovation and revitalizing business growth. Taking readers on a journey through seven case studies, Andi shares how she helped these businesses discover new and profitable growth opportunities by exploring the untapped resources that were right in front of them. Businesses, not-for-profits, entrepreneurs are paying close attention. They frequently talk about the need to innovate and change is if these are the sweeping secret sauce to solve all their business problems; however, they often don’t know where to start or how to expand beyond creative brainstorming to strategically identify and act upon new business opportunities. In this book, Andi will take the reader through the theory, methods, and tools of corporate anthropology to see how this new perspective can help a stalled company see possibilities with fresh eyes to re-ignite their growth. From a medical center facing multiple years in the red to a rural university battling decreasing enrollment to an equipment manufacturer whose award-winning product just wasn’t selling—the stories of these seven companies struggling to innovate and grow provide invigorating testimony to the power of corporate anthropology. Whether searching for a way to revitalize a business or to expand a successful company into new and profitable directions, the strategies outlined in On the Brink will give readers the fresh approach they need to achieve meaningful business breakthroughs.